CALLING ALL WRITERS!
Do you dream of becoming a published novelist? InterComm South Africa has expanded its services to include book publishing and editing - with the focus on digital publishing.
We have received our accreditation from Amazon.com - the largest sales platform for digital books in the world. If you have an unpublished manuscript or represent a regional Writers Guild or Creative Writing Group, please contact us.
Sometimes technology is the best way to get your message across - we make cost-effective use of the internet, email, intranets, digital documents and databases. But often we use old-fashioned paper and ink.
- We begin with a sound marketing STRATEGY derived from your competitive edge!
- Then we create your CONTENT - text, photographs, videos - making sure we cover what makes your products and services unique.
- We help you select the appropriate MARKETING TOOLS to deliver your message cost-effectively - whether it's print, electronic or web-based.
- We IMPLEMENT based on proven project management techniques from first concept to delivery.
- More on our Strategy Services
InterComm South Africa has a disciplined briefing and assessment methodology to assist clients to make the right long-term decisions.
Graphics give impact and memorability, words change opinions and drive sales! Getting your content right is our first priority. By working with a professional copywriter, your wording is not only grammatically correct, but written to attract your niche target market - AND improve your Page Rank on Google.
Web design is fundementally different to design in other advertising media because a website is multidimensional and interactive
Media advertising is expensive and many companies save their budget for placement by designing advertising material in-house, or allowing the publication to do it.
If your advertisements are out-dated or not bring in sales leads, let InterComm lend a hand.
We provide you with advertising material in a format that can be emailed to magazines or newspapers. We don't take your 16,5% media commission. You, the client, remain "hands-on" in terms of media bookings and getting the best print quote.
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If you print an in-house or company newsletter, let InterComm do your typesetting, design a new masthead, clean up editorial, source royalty-free images and ensure a professional, quality marketing and communications tool. We have won numerous awards for our clients for magazine, brochure and annual report writing, design & production.
In addition to supply professional material for your printing house, InterComm provides a compressed, searchable PDF for emailing so you get double-impact on your communication campaign.
FREE KINDLE BOOK
Do you have a Kindle? Download this free short story and save it to the Documents folder of your Kindle using your USB cable.
EDITING & PUBLISHING
In the past two years, eReaders including Amazon's Kindle and the iPad have taken off and it's changing the landscape of book publishing. eReaders represent the future of books because they have made publishing a book economically viable.
Traditional publishers pay very little of what they earn to the author - usually between 2-5% of the cover price. Due to the cost of printing, publishers only select books likely to sell millions of copies - niche books and new authors are of little interest to them.
Electronic publishing is now the best way for new authors, especially fiction authors, to find an audience for their writing. eReaders changed the nature of the publishing industry, taking power from huge publishing corporations and placing it back with the author.
- The Author decides the price of the book, and keeps up to 75% of the selling price.
- The Author decides who edits his book. Instead of being handed an anonymous junior with little interest in his genre, he can select a professional editor he trusts. Editors can be paid on contract, or a percentage of sales.
- The Author has complete creative control over the design of the cover, the advertising "blurb", where and how the book is marketed.
- The Author no longer needs to share profits with an "agent".
The result is better quality books that retain the passion and enthusiasm of the author, who is fairly remunerated for his creativity and time.
eBooks can be marketed and sold on Amazon - the world's largest book retailer. A number of smaller niche book portals are available - the South African electronic Book portal for authors and people who love reading is www.kindlebooks.co.za.
About Kindle, iPad and other eReaders
Reading PDF's on a computer was never going to be popular, but the new generation of eReaders - combined with low book pricing - has changed all that!
The average cost of a "best seller" ebook on Amazon is $10, with prices as low as $2. Most of the "classics" of literature are available free from numerous online bookstores.
After ordering online from Amazon or other online bookstores, readers can instantly download their new book to a computer, smartphone, or dedicated eBook device and start reading. You can adjust the size of the text and choose a different font or line spacing to suit the lighting or your eyesight.
Student textbooks are well suited to eReaders. Students can search through the text for a specific word or phrase or add digital bookmarks. With the cost of text-books today, and the continual updates required, Universities are pressuring text-book publishers to "go digital" as quickly as possible.
Probably the most important feature of an eReader is the sheer number of books that can be available any time. You can fit an entire library into a single reading device - read a book to suit your mood and the reader will always remember where you are in each book.
If you read on airplanes or travel, Amazon's Kindle eReader can operate for a month on a single battery charge. Like smartphones and iPads, a Kindle will also link to the internet giving access to email worldwide. Most eReaders can also be used to read PDF's and other digital formats.