Tel (011) 453-5229   ★   P O Box 1268, Bedfordview 2008   ★   info@intercomm.co.za

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Marketing Strategy & Branding

InterComm South Africa works with your sales team to prepare a practical, cost-effective Marketing Plan to define your competitive advantage and identify which advertising tools are delivering real sales leads and improving service levels.

Whether its a printed publication, an advert or a website, our eagle-eyed attention-to-detail ensures that it presents a professional, coherent message about your company.

Websites & Internet-based Applications

A web designer is more architect than artist – function matters! We are Drupal specialists who can write content, design AND programme.

We build moible-friendly websites and intranets to drive sales and corporate communications, and eLearning systems for training and education.

Advertising Design & Media Material

If your advertising isn’t bring in leads, let InterComm review your media strategy, and bring your media adverts up to date. We will help you choose the right magazines and newspapers based on readership demographics.

And we don’t take your 16% media commission or charge a percentage of every print job. You, the client, remain “hands-on” in terms of media bookings – and that’s no bull!

Magazine & Print Layouts

If you print a company newsletters or brochures, let InterComm do your typesetting, design a new masthead, clean up editorial, source royalty-free images and ensure a professional, quality marketing and communications tool.

We have won numerous awards for our clients for magazine, brochure and annual report writing, design & production. We’ll but the “fizz” back into your corporate communications.

Media Advertising

Photos attract attention but it's the words that change opinions and drive sales! If you have a business and want to sell products or services, you need decent copywriting skills. It will make all the difference to your bottom line - your profits. The following tips will help you to become a better copywriter.

Is your website a "sales representative" you would be proud to employ? Here are some ways you can optimise advertising and website content.

Every advertising medium has characteristics that give it natural advantages and limitations.

Persuasion is a vital skill every entrepreneur needs to learn. Every business leader must be able to "sell" - to his team, his board members and his clients. We’re not talking about manipulation. Underhanded techniques and lying won’t get you anywhere (actually it can get you very rich, but let's not go there).

Clients often ask me to make their company logo make the logo bigger. And then "Can we make the key message bolder?" And then "Perhaps the banner looks a little mingy - how about a brighter photo?" And then they realise that their logo isn’t getting noticed - "can you make the logo bigger?"

Know your primary objective.

Are you featuring a new product or service? Promoting brand awareness? Driving traffic to your website? Looking for a response to an offer? This will dictate all factors of target audience, message, and timing.

Get your message across.